Unlock the potential of your back-to-school campaigns with insights from 23 eCommerce experts. Explore actionable tips for customer acquisition, retention, and Q4 preparation to elevate your marketing strategies for the school season.
Explore expert strategies to elevate your eCommerce business during UEFA Euro 2024 and the Paris Olympics with real-time engagement, personalized promotions, and Storyly's interactive content.
Explore the future of retail with our blog on 2024 social commerce trends. See how platforms like YouTube and TikTok are revolutionizing shopping with AI and live events, and understand the strategies reshaping online consumer engagement.
Discover the key trends shaping eCommerce and retail in 2025, including AI, augmented reality, sustainability, and more, with expert insights on how businesses can adapt and thrive in the evolving landscape.
Discover the top 7 Storyly features to enhance eCommerce success in the last quarter of 2024. Learn how to boost engagement, increase conversions, and elevate your brand with interactive, personalized content experiences.
What is app monetization? What kind of app monetization trends you can expect in 2024? Check out this app monetization guide for a comprehensive approach!
Billions of people are connected to their smartphones. With this fact in mind, many marketers are looking to use mobile marketing to reach people. Here are the mobile marketing trends to keep up with in 2024.
Discover the top holiday trends and stats shaping eCommerce. From early shopping habits and the rise of AI-powered gift assistants to the growing appeal of second-hand items, this blog dives into the key insights you need to stay ahead. Explore how consumers are navigating economic challenges while still embracing the festive spirit. With actionable tips for retailers, it's the ultimate guide to make the most of this holiday season in Europe and the UK.
Discover the secrets to mastering your back-to-school campaigns with our latest blog post. This comprehensive guide dives into the transition from summer ease to the bustling back-to-school season, exploring opportunities for marketers in retail, eCommerce, and CPG sectors. From early sales access to leveraging zero-party data for segmentation, experts share invaluable insights to not just survive but thrive during this crucial period. Whether you're looking to enhance customer retention, personalize your marketing efforts, or boost your Q4 preparations, these expert tips will equip you with strategies to elevate your brand and captivate your target audience.
This blog emphasizes the unique marketing opportunities presented by the UEFA Euro 2024 and the Paris Olympics for eCommerce brands. It highlights strategies such as real-time and limited-time engagement to capture audience interest during these major sports events. Industry experts share insights on leveraging live social media updates and event-themed promotions to boost sales and engagement. The post also explores the benefits of personalization, using first-party data for targeted advertising, and creating exclusive merchandise to attract sports enthusiasts. Moreover, it showcases how integrating platforms like Storyly can enhance the digital customer experience by creating interactive and shoppable content, fostering a more engaged and loyal customer base.
Explore the latest trends and statistics about social commerce as we examine how platforms like YouTube, TikTok, and Facebook are blending social interactions with e-commerce. Learn about the rise of live shopping events and AI-enhanced shopping experiences in our comprehensive overview of this fast-evolving market. Dive into the details and discover why social commerce is the future of online shopping.
As eCommerce competition intensifies, technological advancements and shifting consumer expectations are shaping the industry's future. Key trends include the transition to first-party and zero-party data for better customer insights, the rise of AI and augmented reality for personalized and immersive shopping experiences, and a growing focus on sustainability. Industry experts predict that engaged commerce, omnichannel shopping, and direct-to-consumer models will dominate in 2025, offering both challenges and opportunities for businesses to innovate and thrive.
Content is the most powerful tool of eCommerce marketers. That’s why we asked eleven eCommerce experts what they think about the role of content in eCommerce. Join us for an extensive reading that covers a wide range of topics.