Enhanced User Experience with “This or That” Structure


Sip of Inspiration 

Use poll features and ask user preferences/choices on specific topics. Renew this type of survey at certain times and increase the frequency of users coming back to the application and the time they spend in the app.

Through the custom parameter and custom audience functionalities, you expand the poll interaction a step further by forming new audience groups via the answers being given.


  • Content
  • E-Commerce
  • Finance
  • Food & Drink
  • Health & Fitness
  • Loyalty
  • Medical
  • News
  • Sports
  • Travel
  • Utility
  • Engagement
  • Retention
  • Stickiness
  • Custom Audience
  • Poll
This scenario includes some technical requirements. See below.

If you’d like to know more on how you can you can increase stickiness on your app through Storyly, contact with our engagement team!

In order to discover how to send custom parameter to Storyly SDK, you may refer to the technical documentation for a step-by-step guide.