The growth of eCommerce in the APAC region has skyrocketed and this trend is expected to continue in the following years. To keep up with the recent advancements, there are multiple resources to benefit from but among them, opinion pieces and experiences coming from real industry experts would be key for a better inspiration.
If you are a marketer working for the APAC region, take a look at this list of eCommerce and retail industry experts to feed yourself with more crafted insights.
Ankur Warikoo
Ankur Warikoo is an Indian Internet Entrepreneur and one of India’s top content creators. He is also the author of the bestseller book DO EPIC SHIT. He has extensive top level management experience including being former CEO of Groupon India and Co-founder & former CEO of Nearbuy. Recently, he creates a wide range of content on YouTube for his 2.7M subscribers, focusing on productivity hacks, book reviews, investment advice or current trends as ChatGPT. He also writes a thread on his Twitter every week from his personal experiences.
Deepak (DSK) Krishnan
Deepak Krishnan has built great products across different industries and verticals including video messaging, social commerce, fintech, eCommerce, CRM, adtech, gaming, health tech, transportation and more. Currently works for Myntra as Senior Director of Product Management - Head Of Growth, Social Commerce & SF Platforms. As an experienced product growth advisor, Deepak provides inspirational ideas for product managers via his LinkedIn page by giving examples from a variety of well known brands.
Ghazal Alagh
As the Co-Founder and Chief Information Officer of Mamaearth & TheDermaCo, Ghazal Alagh has built one of the most successful D2C platforms in India with her husband. When they were looking for clean products for their son because of his skin condition, they came up with Mamaearth –a personal care brand with products that do not include any toxic chemicals and materials. The company became a unicorn in 2022. Ghazal became even more popular as being one of the judges of business reality show, Shark Tank India, in which entrepreneurs are pitching to get investment for their businesses. Additionally, Ghazal actively shares her opinions on leadership, investment and entrepreneurship.
Nakul Gaur
Nakul Gaur works as the Director eCommerce Unilever - Customer Growth & Customer Experience, and is accountable for omni customer acquisition, engagement, and retention. Nakul is not only an eCommerce leader, but also a mentor, volunteer and advocate of Diversity, Equity & Inclusion at Unilever Singapore.
With 15 years of experience in eCommerce, sales, and digital analytics, Nakul has an expertise for starting new businesses and growing them to generate huge revenues. Awarded as “Top 25 eCommerce Marketers across Southeast Asia’’ at AsiaEcommerceAwards by Marketing-Interactive.
Dione Song
Dione Song is the Chief Executive Officer at Love, Bonito, the largest direct-to-consumer womenswear brand in Southeast Asia. She follows her passion in building and scaling D2C brands and share the key points behind building a successful D2C business including the process, key metrics to follow and some best practices from personal record. On her LinkedIn profile, there are lots of inspirational communication examples from other successful brands as well.
Henry Dalziel
Henry Dalziel specializes in eCommerce SEO. Based in Hong Kong, Henry is the Head of SEO of YesStyle.com, Korean Cosmetics and Fashion space. His team is establishing internal SEO capabilities for link building, content clustering and creation in fashion & beauty verticals. You can read more about SEO-driven growth strategies on his website: https://henrydalziel.com/
Kevin Mintaraga
Kevin Mintaraga is one of Asia-Pacific’s most influential marketing leaders. As the SVP Ads Solutions and Marketing at Tokopedia, he and his team led the overall brand-building process and developed marketing strategies for GoTo merger. Their focus on live shopping generated great results especially among Gen Z. He and his team use social media - especially TikTok - to increase the brand awareness among younger generations and expand the effectiveness of marketing campaigns.
David Llamas
David Llamas has a 25-year digital and technology experience focusing on the retail sector. He merges his know-how in retail and leadership, and regularly share expertise on eCommerce, digital transformation, technology innovation, omnichannel, consumer centricity and digital growth strategies as a keynote speaker. As an award winner as “Outstanding Individual Performance in Digital,” he also comments on multiple media channels & . Today, he’s the Chief Digital Officer at Central Retail.
Steve Sy
Steve Sy is the Founder and CEO of Great Deals E-Commerce Corp., providing end-to-end eCommerce solutions for brands and retailers. His company serves a variety of international businesses in the Philippines, including Unilever, P&G, L'Oréal, and Nestlé. E-commerce and online retailers like Lazada, Shopee, and Zalora are among its partners. They were at the top of high-growth companies in 2022 for Asia Pacific in FT ranking. He mainly shares about eCommerce, digital economy and technology in their profile.
Carol Tay
As a true expert in martech and adtech, Carol Tay has an extensive know-how on understanding customers needs and offering right solutions for them to grow their businesses. Leading their team in Yahoo as Senior Director, Head of Sales Southeast Asia. Carol shares insights on top martech predictions, marketing toolkit must-haves, digital advertising strategies and trends on adtech for different marketing publications such as Marketing-Interactive, Martech Asia & Singapore Business Review.
Ishika Nirula
Ishika Nirula works as Senior Executive - Site Strategy and Growth at Nykaa, one of the biggest eCommerce channels for beauty and wellness in India. Their focus is curating high-on-style collections with more than 450 designers. Ishika is also the Founder and CEO of Women in Business Network, the community supporting young female entrepreneurs and leaders.
Pulkit Manchanda
Currently working as the Director of Ecommerce in L’Oréal, Pulkit Manchanda has previous experience in eCommerce companies like Honestbee, Lazada, Flipkart and Times Internet within India & SEA. He focuses primarily on growth hacking both on the platform and the brand side, also passionate about emerging platforms and social commerce. Pulkit was among Top 10 Indian Leaders in MY in 2021 as well.
Bjarke Mikkelsen
After spending years working for Goldman Sachs, Bjarke Mikkelsen quit his job to build his own startup, Daraz, an eCommerce marketplace.
Three years after the launch, Daraz was bought by Alibaba Group aiming to expand its operations in South Asia. Currently, the company provides end-to-end solutions across eCommerce with a 40 million active monthly user base. With a deep understanding about the dynamics of the region, Bjarke shares some tips on his journey, on how to turn a startup into one of South Asia’s e-commerce players.
Gunjan Soni
To deliver exceptional experiences in the fashion world to rapidly growing SEA consumers, Gunjan Soni leads Zalora as the Chief Executive Officer. With previous experience in leading operations, strategy and marketing in fashion eCommerce, today her focus is driving the growth and profitability, defining the purpose, and supporting sustainability in fashion.
Lawrence Wen
Lawrance Wen is the CEO of FoodPanda Singapore, a top executive with a combination of experience in the food and beverage, technology, consulting, and financial services industries. He has grown several brands and changed the consumer experience over his past experiences.
He mainly talks about customer experience, marketplace, food technology and leadership.
Joseph Babu
Joseph Babu is a passionate entrepreneur and his journey started in 2013 as the founding partner of Riafy. As the co-founder, director and CMO, he leads the business, growth and marketing at Riafy Technologies. Joseph has a groundbreaking perspective on what he conceptualized as ‘zero marketing strategy’ in which he showed that acquiring millions of customers without any ad spend would be possible with organic efforts. Currently he focuses on the Riafy’s Artificial Intelligence platform growth.
Deepinder Goyal
Deepinder Goyal is the Founder and CEO of Zomato, a leading meal delivery business founded in India. Deepinder is a successful entrepreneur who worked as a management consultant at Bain & Company prior to Zomato and came up with the idea of an online restaurant information service business back then. Actively sharing on his Twitter account as well.
Ethan Lin
Ethan Lin is the Co-founder and CEO of Klook, a leading travel and leisure eCommerce platform providing services in over 1000 places worldwide. With a financial background from real estate and investment banking, Ethan deals with corporate strategy, business development and investor relations. Ethan has been in Fortune China’s 40 under 40 list in 2019 and shares insights on travel and leisure experience trends on his profile.
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Michele Mattotti
Michelle Mattotti is a marketer with previous experience in several well-known and global brands such as Heineken, Honestbee and Adidas. He’s currently working as the Chief Marketing Officer of AirAsia SuperApp and giving speeches like how to engage and retain customers in rapidly evolving markets.
Shankar Viswanathan
Shankar Viswanathan is an experienced leader for consumer, digital and eCommerce verticals with a rich background. He has 32 years of top management experience including his latest position, Head of eCommerce for P&G, with solid results delivered to the business. He provided great value not only to the business, but also to the customers via smoothening their experience. He focuses on building sustainable businesses and organizations. Also as an angel investor, he is investing in startups across Asia and the US.
Xin-Ci Chin
Xin-Ci Chin is the Head of Marketing at StoreHub, an all in one tech platform for retailers and restaurants that enables them to automate and grow their business. Their focus is mainly on loyalty and customer engagement. She is in charge of managing all marketing operations within the organization, such as growth, performance, content, marketing tech creatives, and all brand channels.
Dennis Nguyen
As the Founder, Chairman and CEO of Society Pass, Dennis Nguyen creates the future of the digital ecosystem and next-generation loyalty platform in Southeast Asia. Nguyen actively participates in conferences and talks, discusses and shares his experiences as an expert in the data-driven loyalty, fintech and e-commerce ecosystem for fast-growing markets.
Herman Widjaja
As the Chief Technology Officer of Tokopedia, Herman Widjaja and his team are among the leaders of digital transformation in Indonesia. They are transforming commerce through technology with the largest marketplace, supporting more than 10 million retailers and over 100 million monthly active users.
Mayank Jain
Mayank Jain is a product marketing expert with more than 12 years of experience in huge brands such as Google, Johnson & Johnson, and Amazon. Has won the MMA Smarties Gold Award in the Consumer Promotions category in 2021. Mayank works as the Head Of Product Marketing at Swiggy which is India’s leading on-demand delivery platform with a tech-first and customer-first approach.
Sheila Berman
Sheila Berman is a digital marketing strategist specialized in digital transformation, martech solutions and data analytics. Sheila thinks that learning about data is never-ending and talks mainly about data, marketing & customer experience. Also given speeches about influencer marketing, content trends and technology.
Severan Rault
With over 20 years of experience in technology driven businesses, Severan Rault is working as the Chief Technology Officer at GoTo Group in Singapore. Founded their own startup, the virtual reality company Betawave, before joining Gojek. Prior to that, he worked for Amazon and Microsoft. As a passionate leader, he invests in businesses, develops new teams, looks for opportunities to solve problems, and provides mentorship to entrepreneurs.
Yvonne Lim
Yvonne Lim started her eCommerce career by supporting startups and SMEs for launching their digital presence. After that, she moved on to accelerating the online expansion of global brands in foreign countries. She has worked with companies including Uniqlo, Muji, Adidas, Clarins, Calvin Klein, Triumph, Nestlé, Asics, and Razer in her over 14 years of experience for the retail and consumer industries. Currently, she is the eCommerce Director for APAC in Dole Sunshine Company.
Achint Setia
Achint Setia is the Chief Revenue & Marketing Officer of Zalora Group, managing the P&L for the region as well as leading the marketing function right now. Prior to joining Zalora, Achint was the Head of Marketing & Social Commerce at Myntra, the biggest fashion marketplace in India. Led the launch of M-Live for live shopping and fueled social commerce with the rise of online shopping in India.
Ashley Ngu
Ashley Ngu is a marketing leader with a rich background. As a strategist, Ashley has vast previous experience in several marketing areas such as brand positioning, data-driven strategy, go-to-market activities, marketing communications, and digital marketing. Today, Ashley is working as Regional Head of Social at Carsome leading mainly content strategy, digital and social media marketing.
Leah Howatson
Leah Howatson is a true authority in home and living eCommerce. After discovering her passion, Leah worked her way up at Lazada and Home24 before spending the last five years with Castlery, a company that has completely changed the way that furniture is sold. Right now, Leah works as the VP of Marketing at Castlery.
Jonathan (Om Botak) Kho
Jonathan (Om Botak) Kho is a marketplace expert and investor. Under the hat as the CMO of Gaspol Digital Marketing, he helps businesses to boost their sales via optimizing the advertising capabilities on marketplaces like Shopee, Tokopedia, Lazada, and Tiktok. Jonathan has another hat as an author of best selling book Marketplace Marketing in Tokopedia.
Mark Sage
Mark Sage works as the VP Loyalty & Member Experience at DFS. Mark is a senior executive recently specialized in eCommerce, Quick Commerce and digital customer experience. With a background in customer marketing, product development and operations, Sage mostly shares insights on customer retention and loyalty.
Devam Saxena
Devam Saxena is a customer technology, marketing and data professional. He has vast experience with different Martech tools like Braze, Salesforce Marketing Cloud, ORCE (Oracle), Segment and Webengage. With the excitement towards customer behavior and data, Saxena ensures the customer excellence as the VP & Group Head of CRM at Central Group.
Vijay Sharma
Vijay Sharma is a communication expert with a digital first approach to branding and business. Works as the Marketing Director of Flipkart leading customer growth initiatives. From previous works with some of India’s biggest brands, Vijay has been awarded with 2 Cannes Lions, Spikes Asia Grand Prix and more.
Cheryl Goh
Cheryl Goh is the founding CMO at Grab. As the Global VP of Marketing, she is responsible for the company's user growth, lifecycle management, country expansion, and service diversification strategies. She has a great experience as a marketing professional, covering user acquisition and demand growth, advertising and promotions, branding and social, public and corporate reputation, marketing research and insights. She also focuses on sustainability and social impact.
Nicole Foo
Nicole Foo has helped in advancing Changi Airport Group's eCommerce business over the past eight years with responsibilities in omnichannel marketing and digital transformation. The iShopChangi platform has developed and grown throughout that period, and it launched its first omnichannel retail concept. Nicole continues to work as the VP of eCommerce at Changi Airport Group today.
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